A blog is essentially an ONLINE JOURNAL where you can write down your thoughts, opinions, ideas and practically anything you want people to know about you, your life, and your business Tiny zone. If you aren’t using blogging as part of your online personal branding and marketing campaign then you are missing out on a great opportunity to develop relationships with potential business partners and customers. So, if you don’t have a blog yet and want to learn how to create a blog in a few easy steps, to expand your personal brand, then keep reading.
One of the first things you will need to do in order to begin writing about your personal life, your hobbies and interests, your business, or a combination of everything is PICK A “BLOG PLATFORM.” If you are new to blogging the easiest and most user friendly websites are WordPress.com or Blogger.com. Both have a great FAQ’s and help section that also provide tutorials.
Another great feature for when you become more experienced and want to move your content to your own personal website or another platform is the ability to migrate your content from one blogging platform to another. I would recommend that you consider personal blogging to start out with since you know yourself and it’s easy to write about your day-to-day experiences. Once you gain more confidence in your writing and feel like you want to step it up a notch you can begin business blogging to share your business information with your target audience.